Recent Short Stories
By Gerald Baron
December 2019 Dairy farmer Rob Mollema faces the ultimate challenge as he confronts the loss of his third generation family farm. Click here. |
By Gerald Baron
September 2019 Steven, a Seattle computer graphics programmer, believes a unique experience may help him create an exciting new video game. But, it proves far more interesting...and threatening. Click here |
Communication Books & Writings
Activists have played a powerful and in many ways positive role in our nation and communities. But, not always. Too often good people trying to do good things are stymied by activists who may have a political, ideological, religious or financial agenda. And too often, "true believer" activists follow the advice of their sage, Saul Alinsky, who believed the end justified the means. "Fake news" has become a common term to describe the frequent examples of false claims and "facts" through traditional and social media.
This book follows on the work of Now Is Too Late in describing how a marriage of convenience between "white hat" activists, investigative and regular journalists, "white knight" politicians and enterprising attorneys combine to create an almost irresistible force. Can it be resisted? Can truth prevail. Only by pursuing a white hat strategy, this book suggests. Gray hats need not apply. |
Shortly after the author began work on the first edition, 9/11 happened. It changed our world and brought many for the first time into the realization that we indeed lived in a global village of instant news. Updated in 2006, in the early days of social media, blogs and the like, the book advises organizations and individuals who face the risk of destructive crises that responding without preparation is a recipe for disaster. It provide cogent advice based on years of working with some of the largest global corporations and government agencies.
While much as changed since the last version, recent examples of major crises involving large organizations and small demonstrate that the primary lessons have yet to be learned. Purchase on Amazon https://www.amazon.com/Now-Too-Late2-Survival-Instant-ebook/dp/B07HMG62HF/ref=sr_1_1?keywords=Now+Is+Too+Late+Baron&qid=1581111968&sr=8-1 The author created a web-based communication management system that was used by most of the major oil companies around the world and by government agencies such as the US Coast Guard. His company, PIER Systems, was the primary contractor to both BP and the US government in providing public information during the 2010 Deepwater Horizon oil spill.
This brief work provides insight into what was required both technically and strategically to meet the demands of the media, government officials, lawyers and a very angry public. A key finding is the role that the federal administration played in undermining over 20 years of policy and practice aimed building confidence in spill management in an intense desire to avoid and shift blame. |
Faith, Science and Life
This is the first of a three part series on the life of David. Written as an autobiography and intended for a Harry Potter audience, book one follows David from birth to the muse of Saul, to the battle with the giant Goliath, all the way to hiding in the caves and escaping with his life from the King of Israel.
Not only does it tell one of the most exciting and remarkable stories in all of literature and revelation, this book links the words, thoughts and soul of David captured in his poetry. Reaching back over 3000 years in history, we not only discover one of the most remarkable leaders and kings, but a poet of such power, sensitivity and insight that multiple millions still sing his songs every week. Purchase on Amazon https://www.amazon.com/Forever-Throne-Autobiography-David/dp/146631396X/ref=sr_1_1?keywords=Forever+Throne+David+Gerald+Baron&qid=1581112841&s=digital-text&sr=8-1 |
Most Americans and a great many Europeans continue to live in a sort of cognitive dissonance as it comes to science and faith. They believe in God, a higher power, the after life, immaterialism or a spiritual reality despite some scientists loudly proclaiming that such beliefs contradict what we now know about the world.
But a deeper look into today's science reveals there is not only justifiable reasons for the intuition and insight of most, but that science itself leads to conclusions that the adamant physicalists are conveniently ignoring. While examining a wide range of science topics, this effort at thinking through the issues culminates in a conclusion that what is now known provides more than sufficient room not just for a Creator, but One who answers prayer. Between randomness, uncertainties, entanglement and chaos theory, a path is laid out for the providential hand of God to act without resorting to any violation of physical laws. Purchase on Amazon https://www.amazon.com/Quantum-Prayer-Gerald-Baron-ebook/dp/B00NHXDJRS/ref=sr_1_1?keywords=quantum+prayer+Gerald+Baron&qid=1581113020&s=digital-text&sr=1-1 |